Legal

Terms of Service

Last updated 25 June 2026. The plain-language ground rules for using Ayle.

1. Agreement to terms

By creating an Ayle account or using the service, you agree to these Terms of Service. If you're using Ayle on behalf of a business, you confirm you're authorised to bind that business to these terms.

2. Your account

You're responsible for the activity on your account and for keeping your login details safe. You must give us accurate information and keep it up to date. You must connect a WhatsApp number you're entitled to use.

Ayle's automated assistant can reply to customers and capture orders on your behalf. These automated replies are there to help, and you remain responsible for the prices, products, stock and orders on your account.

3. Subscriptions and free trial

Ayle is offered on monthly and annual plans, priced in South African rand. New accounts start with a 14-day free trial that needs no payment card.

After the trial, your chosen plan renews automatically each billing period until you cancel. You can cancel at any time, effective at the end of the current period. Fees already paid are non-refundable except where the law requires otherwise.

4. Payments

Payments collected from your customers are processed by third-party payment partners. Ayle helps you request and reconcile those payments but is not a bank and does not hold your funds. You're responsible for the accuracy of the prices, products and orders you set up.

5. Acceptable use

You agree not to use Ayle to send spam, sell unlawful goods, infringe others' rights, or break WhatsApp's own terms. We may suspend accounts that put the service, our partners or other users at risk.

6. Availability and changes

We work hard to keep Ayle running, but the service is provided “as is” and may occasionally be unavailable for maintenance or reasons beyond our control. We may update or improve features over time, and will give reasonable notice of material changes that affect you.

7. Liability

To the extent permitted by law, Ayle is not liable for indirect or consequential losses, or for loss of profits or data. Nothing in these terms limits liability that cannot be limited under South African law.

8. Contact

Questions about these terms? Email us at legal@ayle.co.za and we'll be glad to help.